The story174% increase in average monthly organic sessions
Average monthly organic search sessions grew from 476 to 1,307, with a monthly high of 1,488 sessions in March 2026.
All results
Edcommodate
143%
increase in organic search sessions year over year
Edcommodate increased organic search sessions by 143% and organic assessment requests by 44% year over year through a search strategy built for Google and AI.
The story
The brief behind the work
Edcommodate provides psychoeducational assessments for children, youth, and adults across Ontario and Atlantic Canada. Their website was not fully aligned with how families and adults were searching for assessment services. We built and ran an SEO strategy to close the gap and turn organic search into assessment requests.
01
The challenge
What had to change
During the nine months before partnering with Mango Media, Edcommodate’s website averaged approximately 476 organic search sessions per month. The website had opportunities for a more structured content strategy, and several key services had room to improve their visibility in search results.
- 01
Technical issues were limiting the site’s visibility in search results
- 02
Key service pages needed stronger titles, metadata, headings, and content
- 03
Important services and search topics were not yet covered
- 04
The site needed content that directly answered common questions in both traditional and AI search
02
The approach
How the work moved
We combined a stronger technical foundation with a long-term content and authority strategy built around the real questions people ask when looking for assessment services.
- 01
Building the SEO foundation
We audited technical performance, local SEO presence, and page structure, then completed extensive keyword research across traditional and AI search. We improved service-page structure, titles, metadata, headings, and content while identifying high-value gaps.
- 02
Content development and authority building
We launched new and updated service pages for child, youth, and adult assessments, added location-specific content, and developed educational resources around real search demand. We also earned relevant industry mentions and links to strengthen authority.
03
Project highlights
What changed in the build
More booked assessments
Organic search became a primary driver for assessment requests, achieving 131% growth in average monthly volume.
Organic search became the largest channel
Organic search moved from the site’s second-largest traffic channel to its largest.
Optimized for AI search
Edcommodate earned 138 citations across 37 pages in tracked AI search results as of June 2026.
Content built around real search demand
New and updated service pages, plus blog content, were built around the terms and questions people use when searching for assessment services.
A stronger foundation for long-term growth
Technical improvements, on-page optimization, and earned industry mentions created a more credible, search-ready foundation.
04
The results
Proof in the numbers
143% increase in organic search sessions year over year
Before Mango Media’s engagement, Edcommodate averaged approximately 476 organic search sessions per month. By Q1 2026, that average had increased to 1,307 monthly sessions, a 174% increase. Organic traffic reached a monthly high of 1,488 sessions in March 2026.
Organic search became the largest channel
Comparing January–March 2025 to January–March 2026:
- 01 Total sessions: 6,054 → 10,588 (+75%)
- 02 New visitors: 4,187 → 7,655 (+83%)
- 03 Organic search sessions: 1,616 → 3,920 (+143%)
- 04 Average monthly assessment requests from organic search increased 131%
The outcome
SEO growth resulted in more recorded assessment requests, not just more website traffic. As of June 2026, Edcommodate had also earned 138 citations across 37 pages in tracked AI search results.
The team behind the outcome
The disciplines behind it
Mango Media · Niagara, Ontario
Mango Media · Niagara, OntarioYour business could be the next case study
Tell us about your business and your goals. We'll reply within one business day with a clear scope and next steps.
Start your project